I used to look at other people that are successful, and this is how I thought.
I would see people like Gary Vaynerchuk, Grant Cardone, and "The Rock" and I would say,
"That's easy for you to say...you have a huge following."
Or...
"That's easy for you to say...you have the resources."
Or, even worse...
"That's easy for you to say...you had a rich uncle that gave it all to you."
I mean...who isn't guilty of thinking something like this?
Am I right?
We've been conditioned to think a certain way, but as I write this message I want you to understand the truth.
The reality is that all the celebrities and influencers that we follow are ordinary people just like me and you.
There's only one difference between us and them.
It's SOCIAL PROOF.
Think about it.
You're at the grocery store.
You see two tubs of protein.
One has no branding on it, and the other has Drew Brees' face on it.
Which one are you probably going to buy?
The tub with Drew Bree's face.
Why?
Social Proof.
So, now you might be wondering...
"What does this have to do with closing deals for my agency and making money?"
Well.
Just like when you want to purchase a tub of protein, Social Proof is an important factor when getting clients for your agency as well.
Have you ever been asked the question,
"What kind of results have you gotten in my industry before?"
Chances are...
You've 100% been asked this question before, and this is the largest hurdle to overcome for most people who are struggling to start their agencies.
In fact, this was something I used to struggle with myself.
But one day I thought to myself...
"How could I leverage the results of successful agency to give me the social proof I need to close deals?"
I decided to reach out to successful agencies to test my theory, and I started to leverage their social proof to close deal.
And...
It worked.
And, I was able to close over 20k in deals for marketing agencies and was featured on Tai Lopez's Instagram Story.